A freakin men. You just know if the Mach E was actually a success that would be the only Mustang Ford would be making other than the S650, which frankly looks like a Honda Accord/Camaro now, chock full of LCDs inside.
I’m no fan of the final generation Tbirds but at least it was an attempt at the spirit of the original in spite of its very obvious compromises. Need any proof of how Ford handle’s model names? SVT Lightning is now a crew cab EV pickup, Mustang Mach is a soccer mom EV Crossover, Maverick is a compact pickup truck. The people running Ford today clearly aren’t running the company in the best interests of those of us who aren’t trying to mine profit out of the brand for theoretical short term gains. As the guy who played Herman Munster said in Pet Cemetery; “sometimes dead is better”.
The 2000s was the last time faithful attempts at model revivals were made by manufacturers; the retro Tbird, Ford GT, Charger, Challenger, GTO etc, some worked some didn’t but at least they tried then. Now? They’re not even attempting to match the spirit of what came before, just plunking on names they have rights to onto totally random vehicles. Hell remember just a mere less than a decade ago the fresh exciting ST badge meant something on hot hatch Fiesta/Focus’s? Now it’s only found on the tailgates of big heavy Exploder SUVs
How about Dodge Hornet? They held onto the legendary Hudson Hornet name for 70 years just to plaster it onto a POS badge engineered crossover literally nobody wants?